Google Adwords And Yellow Pages

Representatives from the Yellow Pages. You gotta love em ‘.

I got a call yesterday afternoon when I left my google terminator office. My assistant said he was from AT & T Yellow Pages to display your list of tiny thumb.

Once the phone, I asked for details of my posting to confirm that everything was fine. The representative of the phone knew nothing about the ad.

Instead, the reason was to sell paid advertising to my google terminator review.

Hmmm … it sounds weird (My radar was up to the seller)

Like all representatives of the yellow pages, we used the typical tactic “is never found, but not buy the ad.” I know what I’m interested in online advertising, I started asking questions.

Yellowpages.com directory I stopped and noticed for the first time the group had paid “no action” link. This means that Google backlinks spider. I was talking about the value of bonds and had no idea what he meant.

Then he asked: “How many people are looking for a carpet cleaning in Pensacola Yellowpages.com months (my category, businesses and city).” Surprisingly, the number who have shared with me. On average 260 people per month are looking for on your site.

This is where you really need to know about the Internet can help you make an intelligent decision. About 1,000 people per month are looking for carpet cleaning on Google terminator for my city. This represents four times the traffic of Yellowpages.com.

Now the big question …

“How much does a listing in Yellowpages.com? Was $ 230 for a senior and $ 85 for an inferior position. And get this, it requires a commitment of one year.

Yellowpages.com compared directly to Google AdWords. If 1,000 people are searching on Google can give me 20-60 clicks on an AdWords campaign. In my city, click the location is above $ 1.80.

The worst case I have to pay $ 108 each to appear on Google search only for carpet cleaning in Pensacola. Note, these figures are assuming that installs my Google AdWords account. If not configured correctly, you can easily spend three times that amount for the same result.

AdWords = $ 108 per 1,000 impressions.

Yellowpages.com = $ 230 for 260 runs.

The impression is the number of times your ad is seen. Not all clicks on your ad.

In other words, if you are advertising on Yellowpages.com with 260 prints per month, you can get 5-50 clicks anywhere on your site per month. You must pay between $ 5 to $ 45 per click. Ouch! With AdWords, you pay only $ 1.80 per click.

Yellowpages.com If you try for a month and find that you pay $ 30 per click, you can not cancel. With google terminator, you can cancel at any time.

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